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Old 23-01-2003, 12:31 AM
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PNG Coffee Festival & Trade Fair Update

Volume 1, Issue 1, Wednesday, 22nd January, 2003

The 3rd Papua New Guinea Coffee Festival & Trade Fair has been set for May 2 and 3 in scenic and idyllic Goroka, capital of the Eastern Highlands of PNG. This event, which first started in 2001, has since grown in participation and popularity.

Young businessman Norman Carver (pictured left), the brainchild of this popular event, has single – handedly sponsored the event for the last two years.

Mr Carver started the PNG Coffee & Trade Fair as a means of promoting & developing the industry.

“I enjoy the quality living, which rural Goroka has always offered,” he said. “However, I have become concerned about the decline in the socio-economic situation.

"I therefore decided to make a stand, and set a benchmark in attitude to which locals, farmers, government, and private companies could all look towards, and be inspired with something positive. And hopefully, thereafter better focus their own life and decision-making.

“The appropriate forum, identified, had to be the main income source and influencing factor for the majority of all Highlanders...from this came the idea for the Coffee Festival.

“With no major sponsors, I put my money where my mind was, and guaranteed the event for the past two years.”

He is hoping to secure both major and minor sponsors this year, as well as more participation from coffee growers, businesses, and all others associated with this important agricultural crop of PNG.

Mr Carver is extending an open invitation to other businesses, Government Departments and Agencies, Non Government Organisations, Foreign Missions and Trade Delegations, as well as individuals to take up stalls and participate in the event.

If brought to its most simple form, the PNG Coffee Festival & Trade Fair attempts to improve prosperity for individuals and the business community through the promotion & development of coffee and agriculture.

It emphasizes further, that to attain this wealth, individuals in the community must become productive.

Producing better quality raw coffee must be targeted foremost, and secondly the volume of production increased.

As a consequence of the PNG Coffee Festival & Trade Fair, many growth - inhibiting factors will be identified and made known to the public.

One major example is that coffee growing areas cannot access markets as the road networks deteriorate.

This has been well publicised in recent months since the 2002 PNG Coffee Festival & Trade Fair statement by Australian Deputy High Commissioner Nick Coppels. However, there are other issues and factors and they also need to be identified and addressed.

As the coffee harvest is seasonal, significant stress is placed on businesses, which attempt to maintain continuity of trading in a full calendar year.

The PNG Coffee Festival & Trade Fair, therefore, also attempts to bring advisors who display alternate income earning activities during the non-coffee time.

These alternatives are agriculture - based.

During the two - day festival and expo, it is envisaged that a wide range of business stalls including real estate, hotels, carriers, coffee exporters, Government coffee agencies, community groups, universities, colleges, commercial banks, the Institute of Medical Research, conservation groups, non coffee manufacturers, agricultural suppliers, radio and computer technology companies, school groups, and many others will also take part.

Apart from the business end of the PNG Coffee Festival & Trade Fair, it is also intended to be a fun time for the entire family with both entertaining & educational activities planned.

Some of these activities will include: approximately 30 to 40 traditional singsing groups from around PNG, theatre groups, coffee roasting and tasting, pony rides, helicopter joy rides, fairy floss, an optical workshop, and a movie cinema. As well the popular Kainantu pottery, basket weavers from Lufa, and various others arts and crafts from both within and outside Eastern Highlands will be on display.

Throughout all activity and event, the overriding message being delivered, is that individuals must become productive and better focus their own lives.

The event is, educational, interesting, and mainly just a fun day out.
To participate or sponsor, please contact: Telephone: (675) 7321602, Facsimile: (675) 7323302 Email: png.gold@global.net.pg
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Old 23-01-2003, 12:34 AM
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Eastern Highlands and Goroka

Eastern Highlands and its capital, Goroka, are highly - regarded places in Papua New Guinea.

Goroka’s picturesque surroundings, perennial spring climate said to be “the best in the world”, and the carefree and unhurried lifestyle of its residents is among its many appeals.

Eastern Highlands is an ideal tourist destination within the Highlands of PNG.

The town has all the amenities for the international traveller and the attractions are varied and many.

The fast – rising PNG Coffee Festival & Trade Fair, which is slated for May 2 and 3 this year, is becoming one of the town’s biggest attractions.

Eastern Highlanders like to think of themselves as the most peaceful, industrial people in their part of Papua New Guinea.

And with good reason too!

Since the early days of white exploration, the many varied groups living within the administrative “fence” labelled as Eastern Highlands have dropped the old ways of tribal fighting with greater ease than many others.

That’s not to say the people do not have quarrels.

They do, and occasionally, the matter is settled with a bow and arrow or the nearest hunk of wood.

Nevertheless, for an area only “discovered” 71 – 75 years ago, and only settled in a definitive way since the 1939 – 1945 war, the people of Eastern Highlands have adjusted remarkably.

Popular Kainantu Pottery :
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Old 23-01-2003, 12:36 AM
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The early German Lutheran missionaries first discovered Eastern Highlands about 80 years ago.

In 1933, German Lutheran missionaries George Pilhofer and Wilhelm Bergman, went into Bena Bena, and on to the Asaro Valley, where the town of Goroka now stands.

Goroka became the headquarters of what was initially termed the District of Central Highlands, in November 1946.

From those humble beginnings, by 1953, Goroka had grown to become the hub of the Highlands.

It had over 300 white people, had named streets and a water supply, new industries, schools, and training establishments.

Author, Colin Simpson, recalled Mrs Ellen Pitt’s guesthouse being finished, complete with resort – style dining room and hotel bar in stained New Guinea cedar.

Goroka had coffee plantations already producing coffee, a sawmill, a corn mill, and a mill that pulped passion fruit for Cottee’s fruit drink.

Jim Leahy – who had an amazing farm with cattle, sheep, pigs, turkeys, and crops – was putting in a coffee mill.

Jim Taylor had a thousand coffee trees on land he was one of the first four white men to walk on.

“Black figures were astride steel girders on a big new hangar going up beside the airfield and other dark figures with pig – greased hair and bows and arrows still in their hands squinted up at them, but hardly turned to watch the shining Douglas take off and lift towards the Western Divide,” Simpson wrote in his well – acclaimed Plumes and Arrows.

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Old 23-01-2003, 12:39 AM
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“Five and a half thousand feet above the heat of the coast, the air was like a well cooled hock after soup.

“All the Highlands has the climate of a rainy springtime, with warm days the year round and crisp cold nights and mornings.

“But nowhere else is there, in the government stations and settlements strung throughout the valleys, another Goroka.”

At the end of 1954, several white settlers were engaged in coffee planting in the Kainantu, Bena, and Goroka districts.

They came from all walks of life – pilots, graziers, ex administration officers, miners, traders, businessmen, and missionaries.

These pioneers, many of whom went on to become legends, contributed a great deal towards the Goroka we know today.

Coffee Growing in the Highlands :
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Old 23-01-2003, 12:42 AM
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Attractions

The Bird of Paradise Hotel, situated in the heart of town, is regarded as the best in the Highlands.
There are various other smaller hotels and lodges to stay in while at Goroka.All the services a tourist would need are conveniently located in town. Driving out of town to the Asaro Valley and up the Daulo Pass towards Mount Hagen can take your breath away; likewise, to Kainantu, Arona Valley, and Kassam Pass towards Lae.The J.K McCarthy Museum, named after a famous Australian patrol officer of the 1930s, is a place worth visiting. Its star attraction is a WW11 fighter plane, a P39 – N Air Cobra, which was shot down at Tadji American airbase at Aitape, West Sepik Province, and was brought here in the 1960s.On exhibition are pottery, weapons, clothes, musical instruments, arts and crafts of another time, as well as an amazing collection of photographs. The Eastern Highlands Cultural Centre is one of those interesting places to see while visiting Kainantu.It sells reasonably – priced arts and crafts such as pottery and flutes. Mount Gahavisuka Orchid and Natural Park, 11km out of Goroka, is home to various flora and fauna as well as panoramic views of the great Highlands peaks.

A visit to Mt Kiss will reward you with a spectacular bird’s eye – view of the Eastern Highlands capital. In town, the people have abandoned their traditional dress for day – to – day use, although you still occasionally see traditional dress at the Goroka Market.

The villages are recognized for their neat cluster of low – walled round huts. The steep and rugged mountains of Eastern Highlands form the head waters for two of PNG’s most – important river systems: the Ramu that runs to the coast along the north – west and the Waghi and Aure Rivers that run south and enter the Gulf of Papua as the Purari.Most of the people live between the altitudes of 1500 and 2300 metres.

Further information can be obtained from PNG Highlands Tours on telephone (675) 7321602, facsimile (675) 7323302, or e – mail png.gold@global.net.pg. Alternatively, call the company’s Port Moresby office on telephone (675) 3202948, facsimile (675) 3202946, or e – mail pnggold.pom@global.net.pg.

Bird of Paradise Hotel, Goroka :
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